metapeople Hong Kong

Yahoo Publisher Network Beta (a text-ad service for small sites and blogs) will close down from the April 30.

Dear Publisher,

Yahoo! continuously evaluates and prioritizes our products and services, in alignment with business goals and our continued commitment to deliver the best consumer and advertiser experiences. After conducting an extensive review of the Yahoo! Publisher Network beta program, we have decided to close the program effective April 30, 2010. We expect to deliver final publisher payments for the month ending April 30, 2010 to publishers no later than May 31, 2010. All publishers eligible for 1099s for the 2010 tax year will have those mailed by January 31, 2011. Because our content will no longer be delivered to your ad unit spaces after April 30, 2010, we recommend removing all YPN ad code from your pages by that date. For the opportunity to continue earning revenue, we suggest using Chitika, a leading advertising network that syndicates Yahoo! Content Match and Sponsored Search ads. Chitika has set up a special process for YPNO beta publishers to participate in its platform. Click here for more information. We thank you for your participation in the Yahoo! Publisher Network beta. If you have any questions regarding this announcement, please contact our Support Team at (866) 785-2636, Monday through Friday from 7:00 a.m. to 5:00 p.m. PDT.

Sincerely, Your Partners at Yahoo!

Nestle informed its 90,000 Facebook fans that: “We welcome your comments, but please don’t post using an altered version of any of our logos as your profile pic — they will be deleted.”
Jagos Golubovic comment: “I was a big fan of your products, but now, when I saw what you guys wrote, I think I’m gonna stop buying them.” Others commented to just stop being fans.

http://bit.ly/9ev3JM

Yahoo! Partners With Twitter For Social Media Integration

Nielsen announced today a set of impressive new social media statistics - in December 2009, consumers spent 82 percent more time on social networking sites compared to the same period a year ago.

The average global consumer now spends more than 5 and 1/2 hours on social networking sites like Facebook and Twitter, up from 3 hours in December 2008. In correlation, the overall traffic to social networking sites by unique visitors increased as well from 242 millions to 307 millions.

The statistics deducted at global consumers, however, it only refer to a select group of countries, including U.S., U.K., Australia, Brazil, Japan, Switzerland, Germany, France, Spain and Italy.

Google China’s Sister, Have you tried?

http://www.goojje.com/

A shift in Social Media Measurement expectation is significant in 2010; CMOs indicate a 300% year-over-year increase in the number of companies that plan to measure social media’s impact on conversion and a 400% increase in the number of companies that will track social media’s direct impact on revenues.